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Sunday, 10th June 2007
MuxCO and Now Digital square up for two counties DAB

With the award of the local Herts, Beds and Bucks DAB licence due this week, for which new DAB operator MuxCo has submitted an application, the company has put forward its proposals for the local multiplex serving Herefordshire and Worcestershire in the south midlands.

Newcomer MuxCo Herefordshire and Worcestershire will bring three existing stations to digital radio, including BBC Hereford and Worcester, but has lined up a further six services to complete its application.

A new easy listening music station Easy Radio, playing tracks from the last forty years, will be launched alongside a brand new local rock station Smithy Rock, which takes its name from the Old Smithy Studios in Kempsey, Worcestershire. The station will combine current and classic rock music, including output sourced from the studios from the last 30 years.

Local Live aims to entertain and inform with local and national news and will offer a forum to publicise local events and organisations. The mutiplex would also be launched with Christian station UBC UK, Traffic Radio travel service and Shuffle, a station covering dance, rock and chart tracks.

Wyvern FM and Sunshine Radio are also planned to launch, if MuxCo are successful with their application to the radio regulator.

NOW Digital, a division of GCap Media, is planning to launch BBC Hereford and Worcester, Wyvern FM and Sunshine Radio, in addition to its modern rock format Xfm, Christian station UCB and chillout music station Chill - a total of seven services to include rolling information station Traffic Radio.

NOW Digital Limited

  • BBC Hereford and Worcester : news, information and music

  • Wyvern FM : pop and contemporary music

  • Sunshine Radio : classic and contemporary hits

  • Chill : relaxing chillout music

  • Xfm : modern rock music

  • UCB UK : music and religious programmes

  • Traffic Radio : continually updated traffic and travel service

MuxCo Herefordshire and Worcestershire

  • BBC Hereford and Worcester : news, information and music

  • Wyvern FM : pop and contemporary music

  • Sunshine Radio : classic and contemporary hits

  • Shuffle : chart, dance and rock tracks with listener-generated content

  • Smithy Rock : current and classic rock music

  • Easy Radio : easy listening music including rock, blues and folk

  • Local Live : local and national news, weather and entertainment updates, talk and speech

  • UCB UK : music and religious programmes

  • Traffic Radio : continually updated traffic and travel service

MuxCo are proposing a start date of September 2008 for its DAB services, with three transmitters, with NOW Digital also going for a launch by September 2008 using three transmitters. The radio regulator, Ofcom, will announce the winner of the multiplex by October 2007.

MuxCo is also planning an application for the Northamptonshire DAB multplex.



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Related links:
find radio stations in Hereford and Worcester, on this website.
Now Digital website
MuxCo website
Ofcom applicants page
guide to DAB digital radio, on this website.
DAB digital radio portables and receivers
cheaper DAB portables/receivers
Alarm clock DAB radios
Handheld/personal/pocket DAB radios
DAB digital radio systems - hifi and tuners
DAB digital radio FAQs
more DAB digital radio and tuner special offers and discounts
more DAB digital radio stockists

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