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Monday, 30th June 2003
New PR initiative reaches ahead of the field

A new, free service that will connect radio professionals with public relations and marketing companies offering guests, prizes and contents for their radio shows is due to launch in August.

The new web-based initiative is part of a network of services provided by PR Press Network, which already offers a bouquet of services to enable public relations companies to get in touch with people from the radio industry.

Reach Radio
Public relations professionals will soon have the opportunity to send information to a mailing list of radio professionals who have signed up to receive these emails. They will be able to pitch potential interview contacts and explain product releases, leaving radio professionals free to pick and choose which PR professionals they contact.

For more information, visit the Reach Radio website.

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